Tottenham Hotspur Football Club have announced a three-year partnership with Getir. The online grocery order and delivery platform becomes an ‘Official Global Partner’ of the North London club.
Getir, which is Turkish for “bring”, provides an on-demand order service, guaranteeing to bring people their groceries “within minutes”. The “pioneer of ultrafast grocery delivery” also offers a courier service for restaurant orders.
The Istanbul-headquartered business arrived in the UK in January and is already present in the capital London, as well as Birmingham, Manchester, Brighton, Cardiff, Liverpool and Bristol. It aims to operate in 15 British cities by the end of 2021.
Getir launched in Turkey in 2015 and has expanded rapidly since. Earlier this year, it expanded into multiple international territories, with its services now available in the capital cities of France, Germany and the Netherlands. Getir is set to launch in other European capitals and in New York in the next twelve months.
Todd Kline, Chief Commercial Officer at Tottenham Hotspur, welcomed the club’s latest global sponsor:
“We are delighted to announce this new partnership with Getir and we’re looking forward to supporting them with their rapid growth in the UK and across Europe.
“Getir pride themselves on being innovative, are dedicated to minimising their impact on the environment and put people, as well as world-class technology, right at the heart of everything they do. We look forward to working closely with them in the years to come.”
The deal with Spurs marks the delivery firm’s first sporting partnership in the UK and “continues the brand’s commitment to working with some of the world’s leading sports organisations.”
Turancan Salur, Getir UK General Manager, said: “It’s great to now be able to deliver this in the UK with our first football club partnership with Tottenham Hotspur. We have worked hard to deliver groceries in minutes, and much like on the pitch where every second counts, we are focused on delivering state-of-the-art tech and creating unique experiences for fans.”
“We have seen great appetite for our online grocery delivery service, and we know that people crave convenience, but we also give time back, so customers can enjoy doing the things they love, things like watching Premier League football,” Salur added.
🛵 @getir_UK, the pioneer of ultrafast grocery delivery, is to join the Club as an Official Global Partner.
— Tottenham Hotspur (@SpursOfficial) August 6, 2021
Getir prides itself on its super-fast delivery service. Customers can order groceries via the app, choosing from over 1,500 everyday products, including fresh fruits and vegetables, and personal and home care products, which are delivered to their door in minutes – seven days a week, day and night.
All Getir riders are directly employed, and their scooters and bikes all electric-powered to ensure a “sustainable and noise reducing approach” to grocery delivery services.